Allowing firms to react really really fast.

Problem

Competitors are releasing promotions faster and the client is failing to react because of 2 month long approval times.

Solution

Built a custom Nudge based workflow that proactively prompts users to create marketing plans and ensures that all those are approved on time

Result

  • Reduced approval time from 2 mos to 8 days
  • Saved about 500,000 pages in plan printouts a year
  • Reduced employee participation time in the process by 60%